About us
We Don't Just Grow Microgreens. We Grow Trust.
Our Mission 🌱
Bringing the Power of Nature to Every Kitchen in Coimbatore
We started Krave Microgreens in 2023 with one idea: “Healthy eating should be beautiful, flavorful, and effortless.” In a world of fast food and chemical farming, we believed there was a better way.
Microgreens aren't new — chefs have known about their extraordinary flavor and visual impact for decades. But the science of their nutritional density was what truly inspired us. When we learned that broccoli microgreens contain up to 100× more sulforaphane than mature broccoli, we knew we had to make this accessible to every family, not just those who could afford premium restaurants.
Today, we grow over 20 varieties of certified-organic microgreens in our controlled urban farm, harvesting fresh every single day and delivering within hours. Every tray we sell carries our promise: the freshest, most nutritious greens you've ever tasted.
Our Values
What Drives Everything We Do
Organic Always
Not organic when convenient — organic always. Every seed, every growing medium, every drop of water is chosen for purity and sustainability.
Science-Backed Growing
We follow evidence-based growing protocols — precise temperature, humidity, light cycles, and harvest timing to maximise nutritional density.
Community Rooted
We're not just a farm. We're neighbours who care about the health of our community, the livelihoods of local growers, and the future of food in Coimbatore.
Zero Waste Philosophy
From compostable packaging to zero-chemical growing, every decision we make considers its impact on the planet we're all borrowing from future generations.
From Seed to a Growing Movement
- 2023
The Beginning
Founded with one idea: healthy eating should be beautiful, flavorful, and effortless.
- 2023
First Harvest
Grew our first batch of broccoli microgreens and shared them with friends and family in Coimbatore.
- 2024
Growing Varieties
Expanded to 15+ varieties including kale, sunflower, beetroot, and heritage seeds sourced locally.
- 2024
Workshop Launch
Launched DIY microgreens workshops to share knowledge with women SHGs, students, and urban homemakers.
- 2025
Community Impact
Now serving hundreds of families, restaurants, and health professionals across Coimbatore with daily fresh delivery.
The People Behind Krave
Meet Our Founders
Dr. Shanthi Ramakrishnamoorthy
Founder & CEO
Krave Foods Private Limited
- Doctorate in AI & Machine Learning
- 15+ years as distinguished professor
- Founded Krave Foods in 2023
- Culinary innovator & wellness advocate
Dr. Shanthi brings over 15 years of academic excellence and research in Artificial Intelligence and Machine Learning. Transitioning from academia, she founded Krave Foods Private Limited in 2023, driven by a passion for healthy living and culinary creativity. She launched Krave Micro Greens as a pioneering venture in sustainable agriculture, combining her expertise in technology with entrepreneurial spirit to cultivate fresh, nutrient-rich microgreens for health-conscious consumers.
Venkatesan Selvaraj
Co-Founder & IT Consultant
Krave Foods Private Limited
- 15+ years in IT consulting
- 6+ years in the United States
- Global enterprise & digital transformation
- Sustainable agriculture advocate
Venkat is a seasoned IT consultant with over 15 years of experience working with leading organisations across global markets, including 6+ years in the United States and a year in the United Kingdom. He co-founded Krave Microgreens with a vision to blend modern technology with sustainable farming. Through Krave, he champions nutrition awareness, urban farming, and inspires young entrepreneurs to explore the intersection of technology and agribusiness.
Shruthilaya Ramakrishnamoorthy
Director
Krave Foods Private Limited
- Entrepreneur since 11th standard (2023)
- B.A. (Hons.) International Business
- Youth entrepreneurship icon
- Wellness brand builder
Shruthilaya began her entrepreneurial journey in 2023 while studying in 11th standard, making her one of the youngest food entrepreneurs in the region. Currently pursuing her Second Year B.A. (Hons.) in International Business, she balances academics with leading Krave's expansion into wellness beverages, grow kits, and educational programmes. She is a living proof that age should never limit ambition.
Growing Food.
Not Waste.
Urban microgreens farming uses up to 93% less water than conventional agriculture and produces zero agricultural runoff. Because we believe growing food and protecting the planet aren't competing ideas — they're the same idea.
Our growing medium is fully composted after every harvest cycle — nothing goes to landfill.
Join Our Community
Grow Healthier. Live Better. Krave More.
Become part of Coimbatore's growing community of health-conscious families who have made fresh microgreens a daily habit.